Toys have a big impact upon our growth from a gender perspective. Most of the toys that are in the marketplace can be gender specific. Toys are targeted towards a particular market; whether it’s for a girl or boy. There are very few universal or unisex toys available. Even if they are universal, there are usually different colors that are aimed towards each gender. For example, a yo-yo is a universal toy. But there are many different colors to choose from like red, blue, pink, green, etc. But this now raises the question that colors are also gender specific. Boy’s colors are usually blue, red, black, and green. Girl’s colors are usually pink, purple, and yellow.
Toys are marketed specifically to a gender. Advertisements and commercials usually have a specific gender that they will target. The goal of the marketing tactics is gain attention from that particular gender to capture the sale of the toy. For example, flyers for Toys R Us will have pictures of girls playing with dolls or pictures of boys playing with cars. These ads never have pictures of girls playing with cars or trucks nor do they have boys playing with dolls.
Toys are promoted to children and their parents based on gender specific. The media markets these advertisements for the toys revealing which gender it is specifically for. The media reinforces which gender the toys are for and society follows the guidelines.
-Nicole
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Robin,
ReplyDeleteI have been taking online classes for awhile but never had the experience of blogging. But I think it will be interesting and educational to learn these new tech things! I guess we will see how things go with it. Good luck Blogging!!!
Tonya,
ReplyDeleteI beleive women also try to look their best for their own self esteem not just for the opposite sex. It makes us feel good about ourselves. We respect and admire our own well being. We appreciate being noticed for it but in the end I do not beleive it's all goaled towards the opposite sex. Well anyway have a good vacation while you checking out the gender situation in another part of the of the world.
Kesha,
ReplyDeleteYes, I agree with the your comments about the author. I also like the personal feeling she using to address her point of views. I have only read the first two chapters but look forward to reading and learning more from her. Good luck!